By Kerry O'Quinn, Co-creator of "Starlog", Fangoria, Cinemagic, Future Life, and Comics Scene magazines.

With additional thoughts on success from those who've done it, including:
J.J. Abrams, Isaac Asimov, Harve Bennett, Barbara Branden, Sir Arthur C. Clarke, Bill Condon, Wes Craven, Guillermo Del Toro, Michael Giacchino, Toby Hooper, Nichelle Nichols, Leonard Nimoy, Tom DeSanto, Geoff Johns, George Lucas, Gene and Rod Roddenberry, Robert Rodriguez, Victor Salva, Del Shores, Bob Shaye, Bryan Singer, George Takei